The PlayStation 2 Still Rocks
Friday
Sony's PS2 is likely to outsell newer consoles such as the PS3—not just this year but nextby Kenji Hall
In December video game maker Square Enix Co. began running prime-time TV ads in Japan featuring battle scenes from its new adventure game Seiken Densetsu 4, or Legend of the Sacred Sword. Every 30-second spot ended with a familiar logo: PlayStation. But the game isn't played on Sony Corp.'s (SNE) new PlayStation 3 console. It's for the PlayStation 2.
This might seem an odd time to launch an ad blitz for a game designed for the PS2, which has been around since 2000. The PS3, after all, was just introduced this fall and offers richer graphics with more lifelike action. But despite all the hype surrounding the PS3, its predecessor is likely to outsell it for two more years. "The PS2 will have legs well into 2008," says Michael Pachter, an analyst at Wedbush Morgan Securities in Los Angeles. And while Nintendo Co.'s Wii console is getting most of the industry buzz, and the Xbox 360 from Microsoft Corp. (MSFT) has racked up big sales in its year on the market, some say the PS2 might even beat out each of those offerings in 2007. "The PS2 probably has the capacity to sell more than any other gaming" console, says Simon Jeffrey, chief operating officer at game maker Sega of America (SGAMY).
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posted by Wasted Rage @ 12/29/2006 10:39:00 AM,
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The Authors
Brock Raybon - Wasted Rage
Brock is a business owner by day and avid gamer and blogger by night. He writes about console and pc gaming, hdtv and technology news. Definitely a "CONSOLE FANBOY" born with a 2600 joystick in his hand.
Chris Lugo - Master Sinwave
Chris works in customer services by day and moonlights as a hardcore techie by night. He started gaming as a young lad with his trusty Atari and now plays it all from console to hardcore pc games. HE GIVES CONSOLE AND PC GAMES A FAIR SHAKE.
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