Consumers Connect With HD DVD Brand, Driving Hardware
Monday
LAS VEGAS--(BUSINESS WIRE)--At a press event today at the 2007 Consumer Electronics Show in Las Vegas, the companies of the North American HD DVD Promotional Group recapped a strong year for the high definition format, surpassing significant milestones for 2006, announcing more than 300 additional movie titles that will be available this year, for an expected total of more than 600 titles worldwide. The group also revealed compelling revenue and growth projections for HD DVD in 2007, and showcased a live demonstration of the next level of internet connectivity to give consumers a more personalized experience. In just nine months time, “The Look and Sound of Perfect™” has struck a chord with consumers, showing strong movie title sales and high attach rates. As of January 5th, there are estimated to be more than 175,000 HD DVD players sold in North America, with new models in high demand. Using Nielsen data and retailer reports for title sales to date, the HD DVD studios projected an annualized attach rate of 28 movies per player. Based on an expected install base of more than 2.5 million players by the end of 2007, the HD DVD Promotional Group estimates HD DVD movie title sales to exceed $600 million in North America for 2007. This is more than 40 times the revenue accrued in 2006 by the format.
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posted by Wasted Rage @ 1/08/2007 12:59:00 PM,
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The Authors
Brock Raybon - Wasted Rage
Brock is a business owner by day and avid gamer and blogger by night. He writes about console and pc gaming, hdtv and technology news. Definitely a "CONSOLE FANBOY" born with a 2600 joystick in his hand.
Chris Lugo - Master Sinwave
Chris works in customer services by day and moonlights as a hardcore techie by night. He started gaming as a young lad with his trusty Atari and now plays it all from console to hardcore pc games. HE GIVES CONSOLE AND PC GAMES A FAIR SHAKE.
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